Designed for customers.
Built with integrity.

About Us

Heritage Vision Plans is a leading U.S. provider of vision benefits plans. Why? Integrity, affordability, flexibility and top-notch customer service. These traits are at the heart of all we do.

Using an extensive nationwide network of eye-care providers, we serve small businesses and Fortune 500 corporations. No matter the size of your organization, you will receive personal attention – attention that has earned us a high client retention rate over the 40+ years we've served the vision care industry.

Why Heritage Vision Plans

  • Expansive Choice of Providers, Locations

    Members are minutes from an eye-care professional

  • Flexible Plans

    Custom-designed plans to meet your client’s needs

  • Nationwide Provider Network

    Vision care is available, whether close to home or on the road; we’re affiliated with an extensive network of board-certified licensed professionals and major national chains

  • Easy to Enroll and Administer

    Simple and fast enrollment, communication, and ongoing administration with our online technology

  • Competitive Pricing

    Transparency of costs, great value for your benefits dime

  • Helpful People, Real People

    An assigned account person means a real person is knowledgeable about your account to answer questions – you won’t be stuck in a frustrating chain of recordings

  • No Hassle Transfer

    We'll make it easy

  • Fully Insured Managed Plans

    Certified in Michigan to provide vision care services to employees and retirees in local and state governments and the private sector

Did You Know That?

Optometrists specialize in diagnosing and treating vision problems, eye diseases and related conditions. They cannot perform surgery, but often provide patients with pre- and post-surgical care. Ophthalmologists, on the other hand, can perform surgery. They specialize in the medical and surgical care of the eyes and visual system and in the prevention of eye diseases and injury. Sometimes ophthalmologists and optometrists work in the same practice and co-manage patients.



Heritage Vision Plans began in 1991 as a second line of business within Heritage Optical, a full service retail optical dispensary, founded by George P. Barnes, Jr. As the vision benefits plan business began to expand, a decision was made to spin-off the vision benefits plan business as a separate entity, which was officially launched in 2006. Today, the retail business, Heritage Optical, continues to operate three retail centers, and Heritage Vision Plans is a benefits underwriting and management company with a national network of providers that covers all 50 States.

Community Vision Champions

Eye health and wellness is a priority with Heritage Vision Plans, and we believe in giving back to the communities where we work and live.

Heritage Vision Plans Logo

One Woodward Avenue
Suite 2020
Detroit, MI 48226


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